We analyzed 81 medical practices in Iowa. A typical one is losing an estimated $106,200 to $177,000 a year. Iowa ranks 51 of 51 states (1 = highest loss).
Online booking in Iowa: 27%, 12% fewer than the national 40%. Front-desk time valued at $20.57 an hour, the Iowa average.
| City | Practices | No online booking | Est. lost / month |
|---|---|---|---|
| Des Moines | 10 | 90% | $8,900–$14,850 |
| West Des Moines | 14 | 71% | $8,750–$14,600 |
Across 57 medical practices in these communities, a typical practice loses an estimated $8,900 to $14,800 a month, and 70% have no online booking. Towns where we analyzed fewer than 10 practices are counted in the Iowa figures above.
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See your own practice’s numbers: free leak auditA typical medical practice in Iowa loses an estimated $8,850 to $14,750 a month, based on 81 practices we analyzed. Front-desk time is valued at $20.57 an hour, the average for medical front-desk staff in Iowa.
27% do, 12% fewer than the national figure of 40%. The option most often missing is a way to reach the office after hours (84% of websites lack it).
Iowa ranks 51 of 51 for estimated monthly loss per typical medical practice (1 = highest loss).
How these figures were built. From the public websites of 81 medical practices in Iowa that we could read clearly. Each site was checked for seven things that decide whether a patient who can’t get through by phone still reaches the schedule. Dollar figures are estimates for a typical independent practice: our working figures for missed calls, no-shows, cancellations and overdue patients, adjusted for what each site offers and valued at the local front-desk wage (U.S. Bureau of Labor Statistics, May 2025). They are estimates, not measurements of any one practice. No practice is named on this page.