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Maryland · October 2026

Maryland medical practices: what missed calls and empty slots cost

We analyzed 483 medical practices in Maryland. A typical one is losing an estimated $109,200 to $181,800 a year. Maryland ranks 35 of 51 states (1 = highest loss).

$9,100–$15,150estimated lost each month by a typical practice
55%of practice websites don’t offer real online booking
76%of practice websites don’t show a way to reach the office after hours

What patients can do on Maryland practice websites

Online booking
45%
A way to reach the office after hours
24%
Texting the office
17%
A chat or message box
27%
Office hours a patient can find
57%
New-patient forms online
80%
Tap-to-call on a phone
89%

Online booking in Maryland: 45%, 5% more than the national 40%. Front-desk time valued at $23.73 an hour, the Maryland average.

Cities in Maryland

CityPracticesNo online bookingEst. lost / month
Towson1573%$9,650–$16,050
Bel Air1060%$9,300–$15,500
Laurel1164%$9,300–$15,550
Chevy Chase1191%$9,300–$15,500
Silver Spring1958%$9,250–$15,450
Frederick1070%$9,200–$15,350
Columbia2759%$9,200–$15,350
Baltimore5753%$9,100–$15,200
Rockville2662%$9,100–$15,150
Lanham1145%$8,950–$14,950
Greenbelt1145%$8,800–$14,700
Annapolis2330%$8,650–$14,450
Bowie1127%$8,600–$14,350

Smaller towns and rural Maryland

Across 241 medical practices in these communities, a typical practice loses an estimated $9,050 to $15,150 a month, and 56% have no online booking. Towns where we analyzed fewer than 10 practices are counted in the Maryland figures above.

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Questions

How much do medical practices in Maryland lose to missed calls and no-shows?

A typical medical practice in Maryland loses an estimated $9,100 to $15,150 a month, based on 483 practices we analyzed. Front-desk time is valued at $23.73 an hour, the average for medical front-desk staff in Maryland.

Do medical practices in Maryland offer online booking?

45% do, 5% more than the national figure of 40%. The option most often missing is texting the office (83% of websites lack it).

How does Maryland rank?

Maryland ranks 35 of 51 for estimated monthly loss per typical medical practice (1 = highest loss).

How these figures were built. From the public websites of 483 medical practices in Maryland that we could read clearly. Each site was checked for seven things that decide whether a patient who can’t get through by phone still reaches the schedule. Dollar figures are estimates for a typical independent practice: our working figures for missed calls, no-shows, cancellations and overdue patients, adjusted for what each site offers and valued at the local front-desk wage (U.S. Bureau of Labor Statistics, May 2025). They are estimates, not measurements of any one practice. No practice is named on this page.

DocsMD™ · DocsMD LLC · docsmd.com · (800) 299-9184
Missed-Patient Report · updated October 2026